LocalGovernment

Can Saudi Arabia truly overshadow the Maldives in the luxury resort sector?

07/07/2024

Zain Rasheed

Share

Male', Maldives: Saudi Arabia is rapidly developing a series of luxury resorts, aiming to replicate the renowned Maldivian experience and position itself as the "Maldives of the Middle East." This ambitious endeavor is part of the Kingdom’s strategy to transform into a global tourism hub, featuring streamlined visa policies, an expanding airline network, and a historic surge in hotel development.

Among those involved in advising this initiative is Dr. Mohamed Waheed Hassan Manik, the former President of the Maldives. His presence on the advisory board of the Red Sea Project has raised eyebrows, given the direct competition these Saudi resorts pose to the Maldivian tourism industry.

The St. Regis Red Sea Resort and Nujuma, a Ritz-Carlton Reserve, are among the first of these high-profile properties, set to offer an unparalleled level of luxury. Both resorts boast exclusive amenities, including private villas, gourmet dining, and wellness centers, designed to attract affluent travelers who traditionally flock to the Maldives.

Tony Coveney, the multi-property general manager overseeing these projects, stated, "We are setting a new standard at the Red Sea. We don’t have a competitive set; instead, we’re looking to the Maldives and parts of the UAE." This strategic mimicry highlights Saudi Arabia's intent to draw in the same elite clientele that has long favored the Maldives for its luxury vacations.

Dr. Waheed’s role in this project has been controversial, as it seemingly undercuts his home country's tourism industry. His advisory position suggests a tacit endorsement of Saudi Arabia’s efforts to replicate and potentially overshadow the Maldivian brand, raising questions about loyalty and national interest.

With Saudi Arabia expecting a balanced mix of local and international tourists by 2030, the Red Sea resorts are poised to challenge the Maldives' dominance in luxury travel. As the Kingdom pushes forward with its tourism ambitions, the involvement of international advisors, including Dr. Waheed, underscores the high stakes and competitive nature of the global hospitality market.

Can Saudi Arabia truly overshadow the Maldives in the luxury resort sector, and is Dr. Waheed’s involvement in this project acceptable to the Maldivian people?

Comments

Related